I’ve said it before and I’ll say it again… The most important tool in my music marketing toolbox is the email management client I use to manage my mailing lists
8 Ways to Better Promote Your Music Release This is a guest post by Andy Othling There have been a whole bunch of revolutions lately. One of the ones I’m most excited about is the revolution in the area of recording gear and software. I think it’s really incredible how just in the …
8 Ways to Better Promote Your Music Release Read More »
Post courtesy of John Oszajca and Music Marketing Manifesto Many years ago when starting out in the music business, back when I had a big team of managers, lawyers, agents and the rest… One person stood out to me above all of them. He was the 18 year old intern of my manager at the …
Rant – The Music Business Is Not A Business. Read More »
Do you really understand what music listeners are looking for? Do you know how people discover music nowadays? Leena Sowumbar is an established expert in the digital music business. She has worked with Warner, Universal and EMI and creating some big marketing campaigns. For acts like the Sugababes, Mary J Blige, Jon Bon Jovi, Beyonce …
The Fan Experience – How People Discover Music Read More »
Streaming is here to stay and as so many people stream Spotify, it’s time to integrate your Spotify Artist Account into your music promotion strategy The trend at the moment is to send your fans and potential fans to your social media accounts. This is absolutely fine to do but you should definitely add a …
How Your Spotify Artist Account Can Help Your Career Read More »