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General news and views on what’s going on in the music industry. You should definitely find some interesting information here.

The Fan Experience - How People Discover Music

The Fan Experience – How People Discover Music

Do you really understand what music listeners are looking for? Do you know how people discover music nowadays? Leena Sowumbar is an established expert in the digital music business.  She has worked with Warner, Universal and EMI and creating some big marketing campaigns. For acts like the Sugababes, Mary J Blige, Jon Bon Jovi, Beyonce …

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